Movida (Restaurant within Palm City Residences Libya) – Visual Identity

Palm City is a unique blend of superior leasehold property and luxurious living on the southern shores of the Mediterranean. Located on virgin coastline at Janzour, just 15 kilometers from Tripoli, Libya, Palm City is designed with the international, corporate community in mind.

Movida assigned Visual Trends to design an identity for one of the restaurants within Palmcity. The design brief set by the client was to design a fresh, modern and smart identity. The client also specified that look and feel of the whole project should be warm and engaging. Movida’s intentions to deliver genuine fine dining for all residents within Palm City keeping in mind creativity and value on a daily basis.

Our response to the brief can be seen in the samples below. The identity was loved at first sight as the client approved the project in a very short while. The twisted dynamic of the fork embraced within the word-mark gave an appetising look and feel while it kept an elegant up-market mood for the corporate community frequenting Palm City.


Movida (Restaurant within Palm City Residences Libya) – VIsual Identity


Movita Logo – Construction


Movita Logo – Leather Menu


Movida – Opinion Cards


Movita Logo – Opinion Card


Movida – Occasion Cards


Movida – Occasion Cards


Project handled while working as a Senior Designer at Visual Trends


By Matthew Farrugia | March, 19, 2012 | 0 comments

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